Press release 10th February 2011
100 000 fair deeds campaign starts on Valentines’ Day, February 14th 2011. During the campaign friends of Fair Trade are invited to form teams and do Fair Trade themed deeds.
The teams with the most deeds each month are rewarded and the winner of the entire competition will get a wide range of Fair Trade products and other prizes. Come and join the fun at www.100000reiluatekoa.fi or at www.facebook.com/reilukauppa. The teams can do Fair deeds up ‘till the end of October.
The campaign kick off in Helsinki will be at Ylioppilasaukio Unicafe on Monday 14th 11am-4pm. Fair prizes for the first to sign up their teams and an opportunity to take fun Valentines’ Day pictures.
The event will also be the launch for HYY’s own Fair University campaign. Come and join the fun!